Category Archives: Blog
San Antonio Snowday
It does not snow much here in San Antonio. There have been a few light dustings on the outskirts of the city, but there has not been enough snow for snowpeople since before I was born! In light of that, …
Why You Should Design Your Customer Service Experience
You have invested too much in you in shaping company’s graphics and brand perception to let poor customer service interactions ruin it all.
Most Common Problems to Avoid When Designing It Yourself
Sometimes you just can’t afford everything you really need to run your business optimally, but you have to keep trying to make your business work. If you need to design something yourself, please do keep this check list handy as you get started.
Know Your Target Audience
Knowing your target audience is critical for every business owner who is interested in the success of their company. If you try to sell to everyone, you will sell to no one. Even as an internal step, it is essential to starting your business in general, let alone working on your marketing materials to be designed to attract them.
SEO is so much more than 1-2 hours of updates to your website
There is still a mis-perception that SEO is adding in some meta tags, dusting off your hands, and calling it a day. What you really need it a website built on an SEO friendly framework as a start AND then you need to keep the momentum going with a comprehensive…
Why You Should Outsource Your Designs to a Design Agency
Have you considered saving some bucks buy designing your own brochure or website? Here are some reasons why you can’t afford to go cheap with your next design project by doing it yourself.
Questions You Should Ask When Commissioning a Logo Design
I have seen respect for design sink to a new low this week as I witnessed a stock logo being pitched to a client. As a graphic designer, I respect the value of a good logo that truly represents it’s …
Why You Should Consider a Professionally Designed Website a True Investment
A good website design goes beyond just the graphic design; much of the work down is not seen by the naked eye but it WILL bring you in money when it is done right.
What You Should Ask Your Website Designer About When Getting a Website Estimate
Scared about getting stiffed out, ripped off, or just picking a good-intention, but flat out bad designer or web developer? I have compiled a few things to look at when asking a contractor to make your website.
Tips for Recent Design Grads
After going through some job hunting, hiring processes, ‘quitting’ and being laid off, there is a lot to learn about having a graphic design job. Here are tips based off my experiences and some legal resources that you should read before accepting a job offer.
Tips for Designing a Great Business Card
Nothing feels better than getting your first set of business cards. Before you print your cards, spend your money wisely by considering these factors.
The Basics of Starting a Website for a Small Business
As a small business owner you had to learn a lot more than what it is is that you do or sell to get your business running. Now, you need a website for your business and you have no idea where to start! These tips will get you going on making your own website.
Characteristics of Well Designed Logos
As a small business owner, how are you supposed to make informed design decisions when it comes to making your company’s logo? These tips and guidelines should help!
How to Pick a Graphic Designer for Your Next Project
Picking a graphic designer is a very important decision when it comes to your business’s image. If you go with the cheapest, your company’s graphics will look in line with that price point. If you go with the most expensive, you may be paying more than you need to.
When Should I Update My Website Design?
Asking your web designer or web design company to update your website design can seem like a very costly decision for your business but have you considered the cost of not updating your website?